STEP 1: Technology Intro

STEP1: KW Technology Introduction

Agents joining The Rawls Group who are new to the real estate industry or Keller Williams Realty in general are embarking on a professional and technical journey. The technology systems and tools for Keller Williams Realty are vast and at first glance can seem a bit overwhelming. Our technology department is here to serve and assist you!

Especially during the first 100 days, Agents will work with the Market Center Staff who have specialized training to complete administrative processes, launch technology systems, and develop your knowledge so that each Agent can perform to their maximum potential.

Ready to get started with KW Technology?
Before you scroll any further down this page, let me recommend this step-by-step video series which will get you plugged in right away. As you watch the series, you will gain exposure to the primary concepts of Keller Williams Technology.

You will need your username and password for mykw.kw.com in order to view all of the videos. If you are not sure about your logon to mykw.kw.com, please contact the Agent Services Coordinator assigned to your office using the list of names below.

If you are feeling lost or confused, or just not sure what or who the resource is for a certain need, you should go to the Agent Services Coordinator assigned to your Market Center. They can be a real life saver for New Agents! To better assist you we have provided the most current contact info for you as follows:

AGENT SERVICE COORDINATORS

Keller Williams Intranet (myKW.kw.com) - Everything connects to here

This section will familiarize you with some of the important and useful areas of the myKW website. You can log into myKW at mykw.kw.com and follow along with the videos.

Among other things, this page and the videos in it will cover...

Changing your myKW login and KW email passwords
Listing syndication with the KWLS
Where to find answers with KWConnect
Where to find KW logos (Not Rawls Group Market Center Logos)
Where to get business cards
Where to find the Market Center Intranet and Training Calendar
How to set up your KW Agent Whitepages Profile
KWKLY (Text-to-Lead)
Office resources available to you: Wi-Fi, printers, voicemail, etc.

SECTION 1: Technology Tab

Change Password
This is where you can change your myKW password. Your Technology Coordinator will change your initial, temporary password to the one you requested as a new agent.

Should you forget your password, you can request a password reset link here. You can have the reset link sent to your email address on file, or to the Market Center Administrator and Technology Coordinator who can then make your change for you.

Please make the Technology Coordinator aware of any changes to your myKW password here so that you can quickly be assisted with any future issues that you might have.
KW Email

Sign Up
Your requested KW.com email address will be set up for you by the Technology Coordinator. Your email address should be reviewed and activated by KWRI within 24 hours.

Reset Password or Update Forwarding
You can view, modify, or stop your email forwarding settings here (although it is recommended that you edit this directly within your KW.com email account here). You can also synchronize your KW.com email password with your myKW password, or manually change your KW.com email password here should you forget it.

SECTION 2: Home Tab

KWLS
The Keller Williams Listing System is Keller Williams' own listing syndication system. Because it independent from the local MLS, agents can use the KWLS to brand their listings (add the agent's contact information and photo, as well as add branded virtual tours) which is forbidden by the local MLS. The KWLS's syndication will override the local MLS so that agent-branded listings will go out to sites like Trulia, Zillow, and even Century21.

Listings in the KWLS are also used to generate greensheets (the paperwork agents use to get paid)

Agents will typically enter their listings into the local MLS first, then within 24 to 72 hours, the MLS listing will appear in the KWLS where it can be branded or used to generate a greensheet.

Enter or Edit Listings
Here you can view your listings that have come in from the MLS, enter listings into the KWLS manually, or edit listings.

KW Luxury
KW Luxury is a division of Keller Williams Realty that agents may join. KW Luxury provides agents with specialized branding options and an additional luxury website. Any agent is more than welcome to sell homes $500,000 and up without luxury branding, but for agents who wish to specialize in this area, joining the KW Luxury division is recommended.

Agent Mountain
Agent Mountain includes a monthly video or audio piece featuring Gary Keller that provides agents with advice, tips, and inspiration. Click the Library link on the page to find a host of educational resources to help you succeed.

The KWLS can also be accessed from eEdge Control Panel ► myMarketing [+] Button ► Manage KWLS.

SECTION 3: Education Tab

KWConnect
KWConnect is an important resource for new agents. Essentially, it is the encyclopedia for Keller Williams. You will hear many "Kellerisms" as a new agent, and KWConnect will help you understand them. Click the Agents link at the top of the KWConnect page to find an index of resources about eEdge, eAgentC, the KWLS, Greensheets, and more. Use the search box at the top of the KWConnect page to search for terms that you come across and want to learn more about.

Continuing Education
This page features paid courses that count toward the continuing education requirements for your real estate license. Select your state in which you're licensed to view the courses available to you and their prices.

SECTION 4: Marketing Tab

Standards & Identity
The Standards & Identity page provides rules and guidelines for using Keller Williams logos, the REALTOR® trade name, printed material, yard signs, and more.

Logos & Graphics
This page includes generic Keller Williams Realty logos for web and print use. You can download Rawls Group branded logos here.

Color Matching
On this page, you can find official Keller Williams colors in Pantone and CMYK values for print, and Hex and RGB values for web use. If you're a having material (such as business cards or a vehicle wrap) professionally printed, you can provide a copy of this page to your printing company.

Social Media
You'll find basic, introductory information about Facebook, Twitter, LinkedIn, and even backgrounds for your Twitter profile on this page.

SECTION 5: Resources Tab

Vendor Search
This page lists Keller Williams-approved vendors for various products. You can design and order your business cards from a variety of printing companies by selecting Printed Materials & Print Advertising from drop-down box on the page.

Most vendors are set up for KW branding. BestPrintBuy is a good choice, and can get cards in about a week. Minuteman Press is a local company that has a turn-around time of about 2 days, and can print custom cards with the office's Elite logo.

Welcome New Associates
This page brings together some of the more useful pages from around the myKW website into one place.

KW Technology Set Up Checklist
The original PDF file for the KW Technology Set Up Checklist has been replaced with a less-than-useful, single PowerPoint slide. You can download the more useful KW Technology To-Do List for your First 30 Days PDF on this website.

Online 411
The 4-1-1 is a goal management tool that stands for 4 weeks, 1 month, 1 year. The Online 411 is basically an 8.5"x11" sheet of paper that starts from the bottom with your weekly business and personal goals for the 4 weeks in the month. Those goals should build you up to middle section—your goals for the current month. Finally, you monthly goals should build you up toward your "Big Rocks"—your yearly goals.

The Online 411 will keep track of the goals you enter into it and complete. Any goals not completed for the month will be carried over to the next month.

SECTION 6: Market Center Intranet & Training Calendar

myMarket Center Intranet
The Market Center Intranet is an important and popular place for agents. Think of it like an online bulletin board just for our office. Agents can post their listings, open houses, plumbers / painters / inspectors needed, etc. Staff can also post announcements for the office here. Most posts will also be sent to agents' emails as well as appearing here. Every morning, you will receive the Daily Digest in your email, which summarizes the posts for the previous day, and gives you a schedule for the next few upcoming training sessions.

You can click the red +Add Post button to add a post. You can adjust what notifications you receive in your email, and how often you receive the Daily Digest here.
Training Calendar
"Keller Williams Realty is a training and coaching company that just happens to be in the business of real estate."
— Gary Keller

Training is a huge part of Keller Williams, and our office prides itself on the training opportunities we offer to agents. The Training Calendar is where agents can go to view and register for upcoming training sessions. You can move your mouse over the mini training calendar on the MC Intranet Start page, and you can click anywhere on the mini calendar to view the full-size Training Calendar. From the full-size calendar, you can click on training sessions to view their location, presenter, details, and register for them

SECTION 7: KW Whitepages Profile

Whitepages Profile
If you look under your (possibly blank) photo in the upper-left corner of myKW, you may see a Profile Completeness bar, and it is likely only 26% full. One of the first things you want to do as a new agent is get your Whitepages Profile up to at least 90% complete.

Your Whitepages Profile is what agents will see when they are looking for referral agents through myKW. Your profile contains some personal info, your office info, a bio, social media links, your areas served, your referral commission, your slogan, and more.

Be careful that you do not enter private, personal information (such as your home address in the Address field). Enter your office address there. The information you enter into your Whitepage Profile is publicly viewable on the KW.com website by clients looking for agents.
KW.com Agent Profile
Your KW.com Agent Profile is, in a sense, your third website (along with your eEdge and eAgentC websites). It is the public face of your Whitepages Profile. Your KW.com Agent Profile provides a subset of your Whitepages Profile information to be viewable and searchable by the public on the KW.com website (although it can be hidden if you wish).

Since your Agent Profile pulls information from your Whitepages Profile, any changes you make to your Whitepages Profile will be instantly changed for your KW.com Agent Profile as well.

Along with the information and social media links you enter into your Whitepages profile, your Agent Profile will also show your listings so that clients can make offers on them when viewing your profile on the KW.com website. It is important that your Whitepages Profile is professional and as complete as possible.

SECTION 8: KWKLY (Text-to-Lead) KWKLY (Text-to-Lead)

KWKLY (or Text-to-Lead) is a service provided by Market Leader that allows clients to receive the MLS information and photos for a listing via SMS (text message) as they drive by a property. Not only that, but if a client requests information on your listing via drive-by, as an agent, you will receive a text message alert with the phone number the client requested the information from. This means that you can instantly call back that client to offer help regarding the property.

To use KWKLY, you will need to place a sign rider on your listing's For Sale sign that instructs clients driving by to text HOWMUCH to the number 59559. These sign riders are available from the front desk at $3.75 each. You will also need to have provided your MLS ID to the Technology Coordinator here for KWKLY to route information requests about your listings to you.

You can log into KWKLY by using your phone number as your username. No password is required to log in (however, you should enable one). From your account in KWKLY, you can view a log of all clients' phone numbers that have requested information on your listings, as well as mass-text these numbers to alert them of any price improvements or open houses for a property.

To log into KWKLY...

Go to www.kwkly.com.
Log in with your phone number (include your area code, but do not include symbols or spaces, but). No password required on first log in.

SECTION 9: Office Resources

The following technology resources are available to you as an agent with our office...

Resource Computers
Computers in the Work Room(s), Conference Rooms, and Training Room are available for you to use. All computers are networked so that you can log in to them with your username and password. Locations vary! Some Market Centers have a common logon while others use individual username and passwords.
Please contact your Agent Services Coordinator if you are not sure of your logon for the office computers.

Office Printers
The printers/scanners/copiers in the Office Workrooms are available for agents to use. Agents will need to use their Printer PIN to print or copy. Print and copy charges will be added to the agent's monthly office bill for each black & white page and color page. The office computers are already set up to print to the printers, and agents will need to enter their printer PIN for each print. Agents that want the office printers added to their personal devices can either schedule a Remote Tech Session -OR- follow our printer installation instructions.
Please contact your Agent Services Coordinator if you are not sure of your PIN number for copies/printing.

Office Wi-Fi
Wi-Fi is available throughout the office. There is a private, encrypted network named for use by agents. You will need to use the network key from the Rawls Group Wi-Fi page to join the private network. In some locations, a guest network is present. Access to office printers and other network resources is only available on the private network. You cannot print while on the guest network.
Please contact your Agent Services Coordinator if you would like any assistance joining the office Wi-Fi network.

Office Voicemail
Each in-office agent is given an extension and voicemail box within our office phone system. It is up to you whether you use your office voicemail or your own. Since most smartphones now support visual voicemail, it is recommended that you use your own phone's voicemail system rather than our office's more complex system.
Please contact your Agent Services Coordinator if you would like any assistance setting up your office voicemail.

After Hours
The office is open for use 24 hours a day, 7 days a week. After business hours, agents will need to enter their Door Code into the front or back door keypads to enter the office. The doors will automatically lock after entry or exit, but lights should be turned off before leaving.

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